Yuri Flores FL Broker, FL Instructor, Owner

The RE Society & The Society Real Estate School

What was your most interesting job before going into real estate?

Worked for almost four years with Iberia Airlines and Aerolineas Argentinas. It was fun listening to very interesting customers as they told me their requests.

Where did you grow up?

Born and raised for my first eight years in El Salvador, Central America.

Growing up, what did you want to be?

Architecture became my passion, since my love for math, art and design was a big part in my life.

What do you do to relax when you’re stressed?

There’s a small, sometimes crazy, little rascal chihuahua named Vinny Chungus III that relaxes me to just be around him.

If you could meet any well-known figure (living or not), who would it be and why?

Frank Sinatra. There’s something about his life, his music, that just moves me. I can only imagine living his life, the struggles, the lifestyle, the fun he went through that created the artist in him.

Where is South Florida’s best-kept secret?

LATITUDES Restaurant in the Sunset Key Cottages. The views are breathtaking, and you can’t beat this as a great romantic spot to take your loved one.

What do you love most about the industry?

Being able to pay it forward in so many ways. From teaching why I have the passion of real estate to new licensees at the society real estate school, to my agents and other agents in the industry and passing on my knowledge. As well as providing my clients/customers a smooth experience through what I have learned, and thus paying it forward to them by working with me and knowing it’s all taken care of.

What is the most difficult aspect of your job?

Unfortunately, knowing that sometimes no matter how much you have done it all correctly, there may be someone else in control, and your hard work no longer matters.

What’s your best advice for generating new leads?

Real estate has survived through so much over the years, and those that have longer time and have seen every up or down know and understand that it’s all about the BASICS. Yes, you need to update your marketing, but at the end it’s all about getting your brand recognized, be it through phone calls, a simple thank you note or on foot knocking on doors.

What are you binge-watching/reading/listening to lately?

I hate to say it, but I love drama. My wife and I sit and love Bravo shows. From Below Deck, Million Dollar Listing LA/NY, Vanderpump Rules, etc. It’s about the drama. As far as music, I’m all about the ballads, the old school and the ’80s.

What’s your favorite meal in South Florida?

For me it’s all about Japanese cooking. Put me in front of a grill and give me fried rice, teriyaki steak, chicken and shrimp. Basically anything at Samurai or Benihana.

Architecturally speaking, what is your favorite building in South Florida?

One Thousand Museum is my favorite. I have followed Zaha Hadid for so long that it was exciting the moment the news came out about this building. Love it to this day.

What’s the weirdest thing that’s ever happened to you on the job?

Wondering why there was a tiny door in the back of a master closet on a listing I was acquiring. When I asked the seller what was past that door, he was very hesitant. I asked him to show me, and there was a TV, a small reclinable and a pipe leading to the outside. It was his man cave, where he would go and smoke something green which his wife didn’t want to smell in the house. I couldn’t believe it, but it was there.

What’s one thing people might be surprised to learn about you?

I’m scared of heights. I’m not the smallest guy, but I tell myself that one day when I lose a bit more I will conquer it by skydiving.

What’s your favorite vacation spot and why?

Paris. I believe in the romanticism of the location and the history of it all.

In 10 words or less, what is your advice for someone new to the industry?

Don’t just attend classes but implement what you are taught.

Who are your favorite people to follow on social media?

Kevin Ward, Bryan Cassella and Jimmy Mackin.

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