A good sales center can motivate potential buyers to become homeowners through a balanced mix of sales tactics and development details. From what a visitor sees when entering the center to the sights, sounds and smells encountered throughout, every

BY K. K. SNYDER Most real estate agents with any amount of ambition strive to reach the level of top producer. But this isn’t an easy task, especially in a market as competitive as South Florida. Rising to those

THE MORTGAGE ISSUE Just like the rest of the nation, it is no surprise that Florida’s mortgage market is experiencing challenges and has therefore moved toward more conservative lending practices. After talking to a variety of mortgage industry experts,

Another year has ticked by and a fresh start has just arrived. While 2007 proved challenging to some in the industry, others pushed forward with even more determination for success. What can you do in 2008 to make this

By Beverly Bidney When the real estate market is flying high, many agents give little or no thought to the task of prospecting for potential new clients. But when the market is slow, you may find you have to

By Beverly Bidney With the U.S. Green Building Council and the Leadership in Energy and Environmental Design (LEED) certification program driving the green building movement, the industry is realizing that going green is an attainable and affordable goal for

Real estate has traditionally been viewed as the best example of a cyclical market, as buying activity routinely crescendos, turns suddenly and then falls off, causing prices to drop. Then, the cycle begins again. This cycle easily correlates with

Miami Agent has tapped into 10 of the most popular, productive and downright fun places to work in Miami. Each real estate office has a personality and functions under the guidance of a movin’ and shakin’ managing broker who,

Better, faster and smaller: It’s what the majority look for when purchasing from the mountain of technological gadgets on today’s market. Many of these here-today, improved-tomorrow items are ideal for the fast-paced world of real estate. Most would agree

Building your brand is easy when you understand how to put the internet to work for you. A Realtor’s brand awareness requires a careful balance of marketing media, as online marketing options continue to provoke strategic planning for all

By K.K. Snyder Great real estate agents will go to any length to provide excellent customer service, even if it means taking an unexpected ride in a helicopter to preserve a deal or personally checking on an absentee homeowner’s

Are people imbued with an innate understanding of how to sell from birth, or does it take years of learning, training and practice to become successful? Although some agents like to think their talents are natural – inherent skills

Welcome to Miami Agent’s first “What Drives Realtors” issue. While being a Realtor is supposed to be all about houses, many agents will tell you that it’s also about cars. Serving the equally important functions of mode of transportation

To enjoy a successful business as a Realtor, you must obtain legal, financial, insurance and accounting security. Although you don’t have a set number of vacation days or an employee handbook addressing most any situation, you do have the

The Fall 2006 Collection In the few months since the tenuous time when Miami Agent published its New Construction: The Spring 2006 Collection, predictions have become fact: The market is undoubtedly slower. However, there is still plenty of inventory

With one of the biggest MLS systems in the country based in South Florida and two of the largest Realtor associations operating in Miami-Dade County, local Realtors have a plethora of resources available to them. Learn what services are