For more than 27 years, JoAnn Roberts’ name has been synonymous with luxury real estate in Pinecrest and nearby communities. Her keen understanding of the local market and reputation for “above and beyond” personal service continue to make her one of the most successful agents in the industry.

Roberts first developed her love of decorating and design while growing up in her family’s seven-bedroom Victorian home and lakefront resort in Michigan. The family’s decision to relocate to a warmer climate led them to Miami, which she describes as “paradise.”

Each step of her professional journey, from court reporter in downtown Miami to the owner of successful dress shops to a professional interior designer and decorator, has prepared Roberts for the career she calls her greatest passion — real estate. “Those experiences taught me the intricacies of legal documents, how to operate as an entrepreneur, and how to build relationships with clients,” she says.

A Certified Luxury Home Marketing Specialist, Certified Residential Specialist, Certified International Property Specialist and Accredited Staging Professional, Roberts is well known for helping sellers set new price standards in their neighborhoods. She counsels her clients on which modest enhancements will earn the biggest return on their investments, but also offers the use of her high-end furnishings, accessories and artwork.

Roberts has received numerous accolades from Coldwell Banker, including entry into the Legends Society and International President’s Elite club. She was also previously ranked as the No. 1 listing agent for properties sold in the Pinecrest community by TrendGraphix.

What holds her heart are the colleagues, clients and friends that real estate has given her. “I can’t imagine any other career that would bring me as much happiness,” she shares, “as being a Realtor and working in the community I love.”