It was Benjamin Franklin who once said, “By failing to prepare, you are preparing to fail.” As a real estate agent, being prepared is one of the many secrets to real estate success. Top real estate agents who

If you haven’t heard of aerial drone photography and video, then you’re missing out on real estate’s hottest new trend. It’s a unique tactic that uses drone-mounted cameras to capture high-altitude perspectives of a property. Here are three things

Love it or hate it, negotiating is an integral aspect of your real estate career. Some agents thrive on the rush they get from negotiating, while others wish that it wasn’t a part of the job at all. Wherever

To make a living selling real estate, you need clients. The life cycle of your leads – how you acquire them, convert them into paying clients, and handle the purchase and closing process – will define your business, but

Vivian Toppe was born and raised in Guatemala, where she studied Architecture. Soon after graduation, she found a unique relation between real estate and her field of study. In 2004, she decided to move to Miami and launch her

A great property photographer watches trends in the market to ensure the needs of the modern homebuyer are visually seen online. They are skilled in telling great stories by capturing shots that illustrate what makes the property truly unique.

Oh emotions … they tend to drive many of life’s major milestones, including marriage, parenthood, and even home buying. Although many factors affect a homebuyer’s decision-making process (location, unique features and budget), many homebuyers simply fall in love with

  Overexposed, out of focus, reflections in mirrors (we can see you!) — when it comes to real estate photographs, professionalism matters. When prospective homebuyers start their search online, they’re looking for certain features and making decisions based on

31 percent of all homebuyers are part of the millennial generation (between the ages of 18 and 34 years old). Out of the 31 percent of millennial homebuyers, 76 percent of them are buying a home for the first

Florida Agent Heidi Cole’s Top 4 Selling Tips Florida real estate pro Heidi Cole’s reputation is solid gold. Despite changes in the real estate industry over the years, Heidi continues to charge ahead as one of Florida’s top agents.

Want to become a top real estate professional in Florida? According to data from the National Association of Realtors, 89% of buyers use online tools during their new home search. Top agents understand how crucial it is to search

South Florida Agent Ana Ordaz Shares Secrets to Real Estate Success Since coming to the U.S. from Venezuela 25 years ago, Ana Ordaz has established herself as a top real estate pro in Florida, one with an international clientele.

Challenge Premier/Signature Sotheby’s International Realty spends over seven-figures on it’s annual advertising budget. They sell vacation homes, therefore most of that money is spent on print advertisements outside of their primary Florida market. Since print ads are designed to

Email marketing plays a key role in driving sales for real estate teams. It’s a great way to stay top of mind with past buyers as they get ready for a new purchase, and an important way to convert

Challenge Premier/Signature Sotheby’s International Realty spends over seven-figures on it’s annual advertising budget. They sell vacation homes, therefore most of that money is spent on print advertisements outside of their primary Florida market. Since print ads are designed to

For folks thinking of buying a home in Miami, Point2 Homes has prepared a detailed list of the top-10 most expensive ZIP codes in the region. Although the number of listings varies from zip code to zip code, you