The agent/lender relationship is a darned important one, and a new survey highlights just how influential agents are in the creation of that relationship. The relationship between agent and lender is one of the more integral in real estate,

The 2014 Obama budget has been garnering plenty of attention from the press, but how could it affect your residential real estate business? Well, it’s that time of the year! Oh yes, the nation’s capitol has begun the early

Marketing on YouTube can be a valuable venture for real estate agents, but there are three essentials truths about the platform that all agents must know. YouTube is one massive Internet platform. With 800 million unique users a month

It’s always a tricky task, cleverly allocating where your ad dollars should go, but a new study on advertising trends offers some stern guidance. Advertising is normally one of the largest expenses that real estate agents accrue in their

Miami’s real estate market has definitely gone through some tough times, but Morris Massre explains why things are so bright for the South Florida housing market, he needs sunglasses. It is time – South Florida can safely say that

Facebook offers businesses many marketing tools, but is its latest initiative, “promoted posts,” worth your marketing dollars? Marketing in real estate is all about utilizing different channels in unique ways, and it’s no mystery that Facebook is among the

The ‘Top Producer’ status is the sacred cow of real estate, but are there downsides to the distinction? The “Top Producer” label is one that quite a few real estate agents aspire to, and for good reason – you

Lending standards remain a definite thorn in the side of the housing recovery, but the latest quarterly survey from FICO/PRMIA offered glimmers of hope. Earlier in the year, CoreLogic completed a study of the nation’s mortgage markets, and it

Keeping your focus can be a Herculean task sometimes, but we’ve got three tips to help you lead a clear-minded, centered business. Imagine, if you will, a most common of scenarios in the real estate life: you’re browsing the

Cell phones and email may make communication more convenient, but they pale in comparison to the most traditional form of all – in-person communication. Few industries are more reliant on clear communication than real estate. As any agent will

The spring homebuying season is traditionally the most active time of the year for real estate agents, and these three trends will define 2013’s season. The spring season has officially begun, which can only mean one thing for real

There are numerous avenues available to today’s agents for advertising their businesses, but what methods are the most popular? Advertising is an integral component to any real estate agent’s business, and never before have so many advertising models been

Technology is a wonderful thing, but there are moments when ignoring technology can be a good thing. We’ll start with an uncontroversial claim – technology is wonderful. From the limitless information available on the Internet, to the boundless opportunities for

After years of users struggling with Facebook’s inferior search function, the mighty social media giant has finally launched a new search apparatus: the Graph Search. Infinitely more elegant and detailed than the original search function, the Graph Search promises

According to a massive study from CareerBliss, real estate agents are the happiest professionals on the planet. Real estate agents may have dealt with a tough economy the last couple years, but that’s done little to quell their enthusiasm

Your online brand should be an extension of your real estate business, but it must adapt to the confines and nuances of the Internet. In real estate, your brand is everything. If clients do not trust your brand, and