Melissa Tamuz has been named director of marketing for ISG World as the company expands its real estate efforts in South Florida. 

Tamuz will lead an in-house team to plan and execute marketing, communications and brand strategies for the company, which specializes in sales, marketing and research for the real estate development industry. 

Tamuz previously worked at ACLARO, where she managed marketing activities and was responsible for developing new business and sales strategies. 

The move marks a return to ISG World for Tamuz, whose 16-year career includes a previous stint as a marketing coordinator for the company.

“Through my career, I have learned the importance of facilitating marketing initiatives that align with a brand’s identity and its audience,” Tamuz said. “I plan to secure marketing opportunities that will further support ISG World’s placement as one of South Florida’s premiere luxury real estate sales, marketing and research firms. I am excited to take on this new position and help mentor and develop my team as we continue to achieve excellence.”