Improving Your Business

Stories, articles and advice aimed at improving your business

6 Signs to Spot a True Entrepreneur

Real estate agents need at least a dash of entrepreneurial spirit if they hope to maintain a successful business. Here are six ways to see if you’re a true entrepreneur. One of the hallmark characteristics of any truly successful

4 Words to Avoid in Your Real Estate Marketing Materials

Some marketing words should be put to pasture. Real estate is not an easy occupation, especially in a metro area as large as ours. After all, you’re competing with thousands of similarly talented, driven professionals, all of whom are

5 Fascinating Findings on How Generation Z Perceives Homeownership

Generation Z, according to new survey results, have interesting views on homeownership. Generation Z, the next cohort of Americans after the Millennial generation, represents the most wired, diverse group of Americans in the nation’s history. Indeed, starting around the mid-90s

5 Important Agent Safety Tips For Selling a Home

Whether you like it or not, selling a home can put you in harm’s way, and you should take the necessary precautions. It’s an inconvenient truth about the buying and selling process, but one that bears repeating – as

6 iPhone 6 iOS Improvements Agents Will Love

New iPhone 6 promises higher functionality for agents who value mobility and efficiency. Not much is known about Apple’s upcoming iPhone 6, but a recent TIME magazine article did reveal a few things about the phone’s new operating system,

4 Phrases Any Good Agent Avoids Saying

 Talking to clients is a big part of being a good real estate agent, but only if you’re saying the right things. Real estate is an ever-changing industry because people are ever-changing. With new social trends and technologies come

It’s On – Move, Inc. Answers Zillow with Own High-Profile Acquisition

Advantage – Move, Inc.? In a clear response to Zillow’s $3.5 billion acquisition of Trulia, Move, Inc., the company that manages NAR’s realtor.com website, has acquired the listing syndication business of Point2 in an effort to increase its market

4 Simple Home Pricing Strategies

Price setting has been compared to a science, but you don’t have to be a professor to do it accurately and effectively. Price setting has been compared to a science, but according to a statement made to The Washington

6 Ways to Become a Smarter Agent

How can you be sure, as an agent and as a person, that you’re always pushing yourself to become smarter and more adaptable? We have an unfortunate tendency, nowadays, to think that intelligence is innate – that some people, in other words,

The Limitations of $1 Million in International Real Estate

$1 million sure goes much farther in our local housing market! In our housing market, as well as scores of others across the U.S., $1 million is a hefty sum of money, one that awards potential homebuyers a myriad

3 Key Steps to Connecting with Your Clients

When you’re helping a client buy or sell a home, how can you make sure that you’re connecting with them as people? Real estate is a profession built upon communication, and unless you’re connecting with your clients in a

3 Easy Steps To Help Maximize Your Social Media Presence

Social media is quickly becoming the preferred marketing method for many, and with good reason. Here are 3 steps to help you boost its effectiveness. In the past several years, the influence of the Internet has grown exponentially when it

The 3 Things First-Time Buyers Want from Agents

What do first-time homebuyers want from real estate agents? First-time homebuyers are a unique breed of consumer. With little in the way of experience in real estate, they offer a fresh batch of challenges and opportunities for real estate agents.

5 Bad Habits that Every Agent Should Avoid

Some bad habits seem endemic in real estate, and you’ll want to do your very best to avoid them. #81888249 / gettyimages.com In real estate, there are bad habits and then there are bad habits, the common shortcomings of real

A 5-Step Guide to Handling Unrealistic Client Expectations

#148360737 / gettyimages.com Beautiful loft apartments in a chic, central location, marble countertops, gleaming wood floors, free parking. There’s nothing wrong with dreaming but sometimes the difference between the ideal living situation clients have in their head and what

3 Ways to Leave a Positive Impression with Clients

All agents strive to leave positive impressions, and we’ve got the three principles to keep in mind to do just that. #184314711 / gettyimages.com First impressions are undoubtedly important in real estate, but it’s the lasting impressions – the

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