Improving Your Business

Stories, articles and advice aimed at improving your business

4 Important (and Surprising) Economic Trends Agents Should Know About

Sure, the economy is doing better than it was a year ago, but the narrative extends far deeper than that. New survey data from Pew Research is very much in line with the government’s latest jobs numbers, as more

The 4 Professional Behaviors that Make You Look Smart – and the 4 that Don’t

Everyone wants to appear smart, but new research suggests that there are specific approaches one must take. First impressions are hugely important in real estate, and it’s especially important that you present yourself in an intelligent, learned light; after

3 Critical Details About Millennial Homebuyers

We know that many Millennials are sitting on the homeownership sidelines, but what about the peeps who DO buy homes? We report quite regularly on the myriad reasons that Millennial homeownership remains low, but what the Millennials who have

7 Signs that Consumers are Still Skittish on Housing & the Economy

There have been some positive developments in housing and the economy, as of late, that that has not translated to widespread sentiment among consumers. Call it “The Great Economic Divide.” Though the economy and the housing market have both

10 Hot Trends for 2015

Homeowners look to spruce up the place in 2015; here’s how… When people hear homeownership, especially for first-time buyers, it’s easy to imagine this process in which an agent takes you around to a number of perspective properties, you

3 Things to Know About the FHA’s Plan to Reduce Mortgages Costs

So, word is spreading that the FHA will lower the cost of its mortgages; here are the things you should know about it. News broke yesterday from a variety of outlets that the FHA is planning on reducing borrowing costs

Zillow Drops List Hub, Introduces Accuracy Fix

Zillow opts not to renew ListHub contract and implements plan to secure direct feeds to local MLSs. Who holds of the gauntlet, Zillow, Trulia or realtor.com? “The Big Three,” they are called, and for good reason – combined, the

The Top 3 Consumer Expectations for Housing in 2015

Agents may be looking up when it comes to 2015’s housing market, but how do consumers feel about the impending year? The news cycles have been chock-full of stories on what analysts and trade professionals expect for housing and

The 8 Big Obstacles to Homeownership in 2015

What obstacles remain in the homebuying process? Consumers have many expectations for the housing market in 2015, but they’re also operating under little allusion as to the obstacles that remain in place between them and their dream home. So

Good News For South Florida – Congress Extends Mortgage Forgiveness Debt Act

Hey! Congress did something good! Here’s a great piece of news for the holiday season – in a refreshing act of bipartisanship, the Senate approved a measure 76-16 this week to extend the Mortgage Debt Forgiveness Act (MFA) through 2015;

The 5 Most Valuable Remodeling Projects in Miami

Of the many remodeling projects available to homeowners, which ones add the most value to homes in Miami? One of the undeniable perks of homeownership is the opportunity to renovate your living space, to remodel and craft a residence

20 Apps to Look Out for in 2015

Staying mobile has become essential for today’s real estate agents. Here are 20 apps to get in 2015. As previously reported, mobile apps, as swiftly as they were introduced, are seizing control of the overall mobile market, steering users

How Homebuyers Search for Their Homes – 4 Important Trends

The manner in which prospective homebuyers search for residences suggests very interesting things about the housing market. About a month ago, we reported on what has been a radical upheaval to how real estate functions: 43 percent of homebuyers

Report Reveals 4 Pieces of the Mobile App Puzzle

The popularizing of smartphones introduced the world to the mobile Internet, but now apps have overtaken Web usage. Though smartphones are a relatively new innovation in the longer and more encompassing transition into digital, which started with the introduction

3 Reasons Direct Mail Might Be a Better Marketing Tool

Though not as quick as email, direct mail still offers considerable advertising value. The real estate world is constantly abuzz with talk of the newest mobile app or search platform. So much so, in fact, that agents often forget

What Homes Do Consumers Want to Buy? 5 Important Trends

There are many types of homes for sale on any given day, but what trends are consumers gravitating towards? Tall, short, skinny, fat, new, old, historic, modern, urban, rural – the possibilities are endless when it comes to the

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