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Best Brokerage Website: Douglas Elliman

by Kerrie Kennedy

Best Brokerage Website: Douglas Elliman

With redesigned pages for new development, exclusive listings and agents, as well as upgraded lead-generation capabilities, the new Elliman.com can be translated into 20 languages and converted into 55 currencies.  The site’s enhanced visuals provide a media-rich and video-centric platform, including virtual tours and enhanced floor plans, as well as user engagement content, including neighborhood guides, curated collections of homes entitled “Lifestyles” access to Elliman’s market reports and digital versions of its glossy publications, including The Wealth Report, Elliman magazine, Elliman Equestrian and Elliman on the Water.

Built for a seamless mobile experience with heightened social media integration and an intuitive management platform, the site enables agents to further centralize their digital workflow, allowing them to build property websites on-the-go and track user information and behavior for customizable communications.

Established in 1911, Douglas Elliman Real Estate is the largest brokerage in the New York Metropolitan area and the second-largest independent residential real estate brokerage in the United States by sales volume. With more than 7,000 agents, the company operates approximately 120 offices across the country and has a strategic global alliance with London-based Knight Frank Residential for business in the worldwide luxury markets spanning 60 countries and six continents.

Runners up:

  • Compass
  • Fortune International Realty

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