The St. Joe Company (NYSE: JOE) announced yesterday the appointment of veteran real estate executive Park Brady, as its chief operating officer, effective March 21, 2011. Mr. Brady will report to the executive committee of the board of directors, including Bruce R. Berkowitz, Chairman of the Board of Directors, Hugh M. Durden, Director and Interim Chief Executive Officer, and Charles M. Fernandez, Vice Chairman of the Board of Directors.

“Park has had proven success,” said Mr. Berkowitz. “He is committed to the Northwest Florida region, and with the help of St. Joe’s stakeholders, will quickly take the Company’s operations onwards and upwards.”

Mr. Brady has served as president and chief executive officer of ResortQuest, the nation’s largest vacation rental company, since June 2007. Mr. Brady began his career at ResortQuest in 1998 as the Regional Manager of the Western U.S., later serving as the corporate vice president for the company and as chief operating officer. Prior to joining ResortQuest, Mr. Brady owned and operated Telluride Resort Accommodations in Colorado. Mr. Brady is also the founder of Hodnett Cooper Vacation Rentals in St. Simons Island, Georgia.