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Daiana Quiceno, Vice President of Sales

PMG Residential LLC

To conquer the world of luxury real estate in Miami, Daiana Quiceno has used her skill as a negotiator over the past 20 years to propel herself to the top. “Negotiation is my area of expertise,” says Quiceno, who specializes in ultra-luxury condo and development sales across prime neighborhoods in South Florida. “For me, negotiation is not just a skill, but an art form. I have developed a keen intuition for reading the dynamics of a negotiation and anticipating the needs and motivations of the parties involved.”

Quiceno’s entry into real estate was not just a career choice; it was a legacy passed down from her mother. “My mother always believed that I had the potential to excel in this profession, considering it to be a family legacy,” Quiceno recalls. From a young age, she was immersed in the industry. Having worked in downtown Miami and Brickell since the inception of her career, Quiceno’s intimate knowledge of the area is unparalleled.

Throughout her career, Quiceno’s professionalism and expertise have garnered widespread acclaim from clients and industry peers alike. “I get the job done,” she asserts. “I close the deal. I am a results-oriented professional.” Her success is not merely defined by individual achievements but also by the lasting partnerships she cultivates within the industry. “One of the most important skills is immediate responsiveness,” she emphasizes.

Quiceno is currently working on the prestigious Waldorf Astoria Residences Miami project. She has also worked with Swire Properties, a Hong Kong-based developer responsible for the Brickell City Centre. These accomplishments and more have earned her an astounding $800 million in career sales. Quiceno is excited about the Waldorf Astoria project. “I am at the forefront of this groundbreaking, 100-story tower project,” she says. “This masterpiece is set to redefine luxury living in our city, and being involved fills me with a sense of pride and accomplishment.”

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