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Testing free AI content generators for real estate

We tested three AI tools commonly used by real estate agents: ChatGPT, Microsoft Copilot and Google Gemini.

Crafting a presence: Social media for (relative) beginners

You don’t need to be an influencer. However, every working agent should manage some type of social media presence, if only to demonstrate you’re still in business.

National Association of Home Builders Chief Economist Robert Dietz on the state of new construction

A wave of homebuilding is expected to start up in 2024 and run through the end of the decade, according to the NAHB.

NYC ‘mansion tax’ hike could boost Miami sales

It’s often said that when the U.S. economy gets sick, the whole world catches a cold. This phenomenon is increasingly applicable to the ties that bind New York City, one of the world’s most dynamic real estate markets, and

Miami developers, agents seek returns in untapped markets

As Miami’s condo market sent mixed signals over the last year, one prominent resident saw firsthand how price fluctuations could impact sellers. Jorge Pérez, CEO of the Related Group, one of the most prominent developers in the U.S., relisted

What makes Miami a global ‘power market’ for luxury real estate

It’s not easy to stay up-to-date on the latest in luxury real estate. The true trajectory and intensity of trends in this specialized market can be obscured by noise in the data when sample sizes or time frames are

Luxury brands make their mark on Miami

Miami has long been a globally recognized hotspot for luxury real estate development. As in any other world-class city, these buildings often create a brand of their own, rather than coming to be known simply by their address —

Best business books according to top producers

For many agents, a robust reading list helps them learn new techniques and information. We spoke with a few agents at the top of their game around the U.S. to find out what should be on your reading list

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How Opportunity Zones could spur housing growth

More than a year after being signed into law, the Tax Cuts and Jobs Act remains among the most well-known and hotly debated achievements of President Donald Trump’s administration. As the first tax filing season under the new law

The national view: An interview with NAR chief economist Lawrence Yun

When it comes to getting a clear view of the intersection of real estate and the economy, Lawrence Yun is perfectly suited to the task. The chief economist of the National Association of Realtors recently talked with us to

Why competition for real estate talent is increasing

On average, American workers aren’t in love with their jobs. In a survey released prior to Labor Day this year, researchers from The Conference Board estimated that barely half of U.S. employees (51 percent) are actually satisfied with their job

Mortgage fraud grows as home prices and demand increases

Instances of mortgage fraud risk grew 12.4 percent since last year, according to CoreLogic’s Mortgage Application Fraud Risk Index. Approximately one in 109 applications, or 0.92 percent, of all mortgage applications contained indications of fraud. This is up from

Lender sentiment slips amid growing competition and savvy borrowers

Heading into the end of a year filled with volatility, the mortgage lending industry continues to look at its present and future performance as a glass half-empty. According to the latest Mortgage Lender Sentiment Survey by Fannie Mae, the

How the Okan Group builds through sales slumps and uncertainty

Miami’s real estate market, especially its inventory of upscale condominiums, continues to attract interest from all around the world. The Latin American community has always been well represented here, but some of the newest and biggest names in the

The real estate sign — now redesigned with modern tech

Traditionally, “for sale” signs have been the most visible indicator that a home is on the market. But as the real estate industry continues to use technology to improve productivity in the digital age, some view the “for sale”

Smart home technology is the new standard

In today’s digital age, novel inventions that once seemed like an unrealistic dream such as self-driving cars and virtual reality have become an integral part of everyday life. Just as Tesla is revolutionizing the automobile industry, smart homes are

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