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The Short List: Deniece Williams’ Top Reasons to Reconsider Existing Inventory

by Doug Pitorak

Deniece-Williams-Short-List-Miami-DW-Connec

Deniece Williams is president of DW Connect, a full-service integrated marketing, public relations and event planning firm.

Every week, we ask a real estate professional for their Short List, a collection of tips and recommendations on an essential topic in real estate. This week, we spoke with Deniece Williams, president of DW Connect, a full-service integrated marketing, public relations and event planning firm that has represented the likes of Engel & Völkers Miami, The Related Group, and Transwestern.

The Miami condo scene is as diverse as the people who call the city home. Even as new construction rises from the dirt, unsold condos from the crash of 2007 remain empty. Meanwhile, new product will soon deliver to the market and much older inventory from cycles gone by is still crying for buyers.

While some foreign investors may be looking for the “razzle-dazzle” of brand new construction, that’s not always the best bet in today’s market. Impatient, market-savvy investors looking to see immediate returns—and homeowners looking to stretch their dollar—are taking a second look at condos built in the previous cycle. Here are some reasons for agents to reevaluate the supply of older, ready-to-close developer inventory.

6. Do you want to live in a cubicle? We all know that developers just don’t make them like they used to. Condos developed in the last cycle offer some of the best views—and some of the largest square footage—on the market. Newer developments are smaller and often offer views of neighboring buildings rather than sweeping views of the city or the bay.

5. There goes the neighborhood! Especially in downtown Miami, you see neighborhoods like Wynwood and Edgewater emerging on the scene. With condos from the last cycle, the neighborhood isn’t necessarily “named” but there is already big money invested all around it. Can you say re-gentrification? Savvy investors understand that by the time a neighborhood is established, the real estate is “gimmicky”—not to mention overpriced.

4. Close, but not too close. Condos developed in the last cycle are not necessarily in chic “emerging” neighborhoods but they are conveniently located with easy access to major thoroughfares and within close proximity to thriving urban cores hopping with retail, office and entertainment. That means condo buyers don’t have to live in the middle of the fray to enjoy the culture.

3. Easy to rent. Call them the investor’s darling. These condos boast enviable quality of life and there is no shortage of investment possibilities. These developments rent easily amongst cosmopolitan families and upwardly mobile young professionals.

2. Like brand new again. Although they are a few years old, many condos from the last cycle look and feel brand new, because they are essentially new developments in existing structures. Developers have made capital improvements that add value to the project by rejuvenating common areas with the latest interior design and modern finishes; that often means delaying special assessments.

1. What’s in it for you? Instant gratification. You know how it works. New construction commission schedules vary, but it often takes months to years to receive the full payout. These units are not only a quick sell, but many pay up to 7 percent commission in as little as 72 hours.

 

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