Prudential Florida Realty President Rei Mesa was named 2008 Realtor of the Year by the Realtor Association of Miami-Dade County at its annual Installation and Awards Luncheon held in South Florida. The award was presented in recognition of Mesa’s leadership and service to the real estate industry, contributions at the local, state and national level, commitment to community and charity organizations and his positive focus and leadership benefiting the real estate industry at-large.
Mesa is the president of Florida Real Estate Services, president and chief operating officer of Prudential Florida Realty, a firm with approximately 1,800 real estate professionals that services 17 counties throughout Florida. Since its inception in 1999, the company has become the third-largest residential real estate brokerage in Florida and is ranked the 32nd-largest residential real estate firm in the nation based on sales volume.
Mesa is responsible for managing all aspects of the company including strategic growth, new business development, profit and loss, and acquisitions. Prior to joining Prudential Florida Realty, Mesa owned his own real estate brokerage that he ultimately sold to NRT, which operated Coldwell Banker offices in Florida. He then served as Miami-Dade District Manager with Coldwell Banker Residential Real Estate. He has more than 27 years of experience in the real estate industry.
Mesa is a Certified Real Estate Broker (CRB) and a Certified Residential Specialist (CRS). He currently serves as a National Association of Realtors (NAR) director and a Florida Association of Realtors (FAR) director. He also serves on FAR’s legislative and political forum, strategic planning committee, international operations committee, public policy committee, Realtor-attorney committee and board leadership forum. Mesa also served as a director of the National Association of Hispanic Real Estate Professionals (NAHREP).
Mesa is the past president, treasurer and current director of the 13,000-member Realtor Association of Miami-Dade County (RAMDC). He previously served as a member of the Prudential Real Estate Affiliates National Advisory Board and is a member of the Apex Group, representing the top 15 companies in the Prudential Network.
Under Mesa’s leadership, Florida Real Estate Services has raised more than $1.3 Million dollars for the Sunshine Kids and has been the Prudential Network’s No. 1 fundraiser. The Sunshine Kids Foundation is a not-for-profit organization dedicated to providing positive group activities and emotional support for young cancer patients.